Google is celebrating Pride Month 2024 under the theme “Finding Pride” with a series of initiatives and collaborations aimed at uplifting and celebrating the LGBTQ+ community.

Preserving LGBTQ+ History

Google continues its long-standing partnership with Pride Live to preserve LGBTQ+ history. With funding from Google.org, Pride Live is expanding its archives and reach, including the Stonewall National Monument & Visitor Center, the first LGBTQ+ visitor center in the U.S. This initiative includes an interactive multimedia wall for visitors.

Inclusive Media and Content

Google TV is curating inclusive films and TV shows in collaboration with GLAAD Media Institute. This content aims to amplify LGBTQ+ history and representation on screen. Additionally, live Pride parade coverage and other themed content will be available through free, ad-supported live channels.

Celebrating LGBTQ+ Voices

Google Play’s Pride Month Hub features curated collections of apps, games, books, and audiobooks that celebrate LGBTQ+ voices. Highlights include a spotlight on trans characters in games and a Q&A with the developers of “Adorable Home” and “Pocket Love”.

Spotlighting Creators

LGBTQ spotlight creator Youtube

YouTube is showcasing LGBTQ+ creators across various genres, including food, gaming, fashion, and technology. This initiative aims to highlight diverse voices and stories within the community.

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Digital Pride Celebrations

Google is adding Pride-themed AR effects to Google Meet, personalized Chrome backgrounds created by LGBTQ+ artists, and a Flag Parade surprise on Google Search when users look up “Pride Month” or “Pride Parade.”

Supporting LGBTQ+ Businesses

Google Maps and Search will highlight LGBTQ+-friendly businesses with specific attributes like “LGBTQ-friendly,” “Transgender Safe Space,” and “LGBTQ+ owned.” Business owners can easily add these attributes through their Google My Business account.

Honoring LGBTQ+ Art and Culture

Google Arts & Culture is expanding its projects to honor LGBTQ+ history, such as the “Ballroom in Focus” hub and the “Queer Eye on Art History” project. These initiatives celebrate the contributions of the LGBTQ+ community in art and fashion.

Amplifying LGBTQ+ Leaders

Jeanne Córdova LGBTQ leader

Talks at Google features a curated playlist of conversations with LGBTQ+ industry leaders, including performers, researchers, and icons. New content will be added throughout the month. Additionally, a Google Doodle celebrates Jeanne Córdova, a pioneering Chicana lesbian activist.

Personal Perspective

Google’s comprehensive celebration of Pride Month showcases a deep commitment to inclusivity and representation. By leveraging its platform and resources, Google not only honors the history and culture of the LGBTQ+ community but also provides tangible support for LGBTQ+ creators, businesses, and leaders. This approach underscores the importance of continuous advocacy and visibility, ensuring that the voices and stories of the LGBTQ+ community are celebrated and amplified year-round.

For more information, visit Google’s blog on Pride Month 2024.